Hitting the headlines without hitting your pocket

Small businesses know the value of getting themselves seen by customers and potential customers on their doorstep.

But what many of them don’t realise is that good PR doesn’t have to cost the earth and can deliver amazing results.

That’s precisely what we’ve been doing through our work with the UK-wide Good Garage Scheme www.goodgaragescheme.com by creating template press releases for new members which are adapted to target their specific region.

The Good Garage Scheme, a self-regulatory body aimed at maintaining standards in the independent garage and workshop sector, attracts around 70 or 80 new members a month.

While not a bespoke service, our press release templates are customised for each new member, potentially saving them hundreds of pounds while adding more value to their membership.

The feedback we’re from the garages is that they’re really excited about the profile or potential profile they are getting in their core local and regional media.

Alongside a host of other benefits like a free design service, free legal advices and discounted insurance, national and local radio and TV advertising www.ggsbenefits.co.uk, it really is a cost-effective win, win situation for independent garages and workshops with limited marketing budgets.

The level of support offered through the Good Garage Scheme is second to none and we are delighted to be playing our part at Bridge PR in helping the independents gain the most competitive edge possible in their local and regional media without breaking the bank.

 – ENDS –

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Posted on January 13, 2010, in "public relations", "digital media", "marketing", Bridge PR, Coventry PR, online PR, PR in Coventry, Social media marketing, Uncategorized. Bookmark the permalink. Leave a comment.

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